It’s natural for any small business/entrepreneur to wear a ton of hats. Why? Because typically…they can. So I challenge you to ponder this over the weekend.
If we reflect on companies, teams, or basically anything great that involves a specific accomplishment, they have many things in common. But one sticks out to me above the rest.
Knowing when to “hand off the ball.”
After decades in business, I know just how critical this function is. Great accomplishments may start with a singular vision created by one person, but the ones we hold up as being successful get there utilizing the power of a team. It’s likely that in your business, you have many people who count on you, but you also count on them. But do you truly allow them to use their God-given talents and passions to do everything they can to help you reach the overall vision?
It’s hard to do.
Great leaders build great teams, and maximize the individual talents you assemble as part of the complete plan. Like the conductor of an orchestra, your role should be to hire and empower, and then guide. Let their personal expertise compliment your vision. That filters into every aspect of your company. At MODsocket, we provide industry experts in all aspects of marketing, led by a proven consultant that embraces your vision and translates it into an actionable marketing plan. They become an extension of your company, and then apply the incredible partners we have assembled to provide best-in-class marketing services to catapult your business to success. Hand us the marketing ball!
Could there be a more fundamental business formula? Know when to let go, hand off the responsibility, and watch what happens. It’s a thing of beauty!